A dedicated IP address means that you shall have a unique numeric identifier on the Internet and that it won't be shared with other's sites or apps as it happens with a shared hosting account. There are lots of uses for a dedicated IP - including, when an SSL certificate is needed in the event that you have an e-store and you need to accept online payments or in case you have a login form and you'd like the data that users submit to be encrypted. A dedicated IP address may also be used for other apps, such as a VoIP server, for example. Furthermore, it will provide more credibility and security to your websites, since a network flood to a shared IP shall not have any impact on your dedicated IP. In the event that you host your Internet sites with us and you have your own server, you will be able to get one or numerous dedicated IP addresses with just a couple of mouse clicks and to use them in the event that you cannot use the IP included with the server.